Strategic retail support from shelf to store level execution

Sales Services

Strategic retail support built around relationships, execution, and growth.

O’Brien helps brands navigate the complexities of retail through hands-on account management, operational support, and store-level execution across the Midwest.

Grocery Store Sales Process Graphic

Account Management & Growth

Business development, relationship management, new item launches, and ongoing account support designed to help brands expand their retail presence.

Retail
Execution

Store coverage, planogram audits, display execution, distribution verification, and retail continuity support to help maintain strong in-store performance.

Trade & Promotion Management

Promotional planning, coordination, submission management, verification, and compliance support to help programs run smoothly.

Operational
Support

EDI management, vendor setup, cost changes, portal management, ordering systems, and deduction resolution support.